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BSc in Digital Business and Innovation

Ireland

2

What will I learn?

Whether it’s Big Data, the Internet of Things or Virtual Reality, the world of business is being transformed by digital technology. It’s an exciting time of rapid change that is creating wonderful new opportunities. This four-year course is the first of its kind in Ireland and aims to give you the skills to succeed in a future world of work that is driven by technology.

Be Future Ready

On this course you will take on real world challenges, get industry experience in a digitally-focused workplace, and reimagine new ways of doing business. Things are changing fast, but by learning vital transferable skills such as innovation, problem solving, leadership and personal agility, you can be part of the digital transformation. In fact, this programme aims to prepare you for jobs that may not yet exist.

Designed in cooperation with industry, this course will help future proof you with an innovation mindset and industry-relevant knowledge and skills in emerging technologies including: Cloud Computing; Social Media; Big Data Analytics; Mobile Technologies; The Internet of Things; Smart Contracts and Block chain; and Augmented and Virtual Reality.

Course Structure

Year 1

  • Critical Thinking for Business
  • Learning Innovation for Enterprise
  • Digital Business Ecosystem
  • Digital Business Tools
  • Transform Yourself: Self-Awareness
  • Business Analytics 1
  • Accounting for Business
  • Fundamentals of Economics

Year 2

  • Digital Business Models
  • Failure
  • Digital Lab
  • Transform Yourself: Personal Agility
  • Innovators’ Toolkit |Critical Thinking in Action
  • Project Management for Digital Business
  • Digital Marketing
  • New Product Development and Innovation Studies
  • Data Analytics for Marketing Applications

Year 3

  • INTRA 12-month paid work placement

Year 4

  • Challenge-Based Project
  • Digital Business Leadership and Change
  • Conscious Innovation
  • Transform yourself: Future Proof
  • Innovation Economics
  • Analytics and Visualisation
  • Business Strategy

Which department am I in?

DCU Business School

Study options

Full Time (4 years)

Tuition fees
€15,000.00 (13,56,361) per year
Student Contribution: €3,043 per annum

*Price shown is for indicative purposes, please

Application deadline

Expected July 2025

More details

Start date

January 2025

Venue

DCU Glasnevin Campus

Dublin 9, D09 V209,

GLASNEVIN,

Dublin,

D09 V209, Republic of Ireland

Entry requirements

For international students

GCE A LEVELS

General Certificate in Education qualifications must meet one of the following requirements, in addition to any specific programme requirements.

  • 2 GCE A Levels at Grade C plus 4 GCE O levels at Grade C, which must include the subjects Mathematics and English.
  • 2 GCE A Levels at Grade C, plus 2 GCE AS Level at Grade C, plus 2 GCE O Levels at Grade C, which must include the subjects Mathematics and English.
  • 2 GCE A Levels at Grade C, plus 1 GCE AS Level at Grade C, plus 3 GCE O Levels at Grade C, which must include the subjects Mathematics and English.

International Baccalaureate (IB) Diploma or have an equivalent qualification.

English language Requirements

  • Irish Leaving Certificate English - O6/H7
  • GCE A-Level English Language - Grade D
  • IELTS ACADEMIC - Composite score of 6.5 or above, with no less than 6.0 in any one component
  • TOEFL - 237 (computer-based), 580 (paper-based test)
  • TOEFL iBT - Total Score of 92
  • Cambridge Certificate of Proficiency in English (CAP) - Overall score of 180 with a minimum of 169 in all components.
  • Cambridge Certificate of Advanced English (CAE) - Overall score of 180 with a minimum of 169 in all components.
  • English Test for Academic and Professional Purposes (ETAPP) - C1
  • Pearson Test of English (PTE Academic) - 63 (with a minimum of 59 in all components)
  • Duolingo - Duolingo will be accepted with a minimum score of 120 and a score of at least 110 in each subscore.

*There may be different IELTS requirements depending on your chosen course.

ADD TO MY FAVOURITES

About Dublin City University

Three-time winner of the Sunday Times University of the year, DCU is a gateway to fantastic opportunities.

  • Over 3400 international students from 128 countries
  • No. 1 globally for Career Development
  • Based in Dublin, one of the friendliest cities in the world
  • Five faculties offering 80 dynamic programmes