麻豆原创

Overview

In this course you will develop strategic and creative thinking, communication and design research skills, that you will use to create innovative brand design. You will have the opportunity to work on briefs and brand narratives, which could be set by leading companies, and be mentored by industry professionals.

Besides working individually, you will be versatile in team collaboration, which is highly valued in the creative marketplace.

You will have a design, arts or visual communication background, and will be looking to develop a wider range of skills, build a research profile and enhance your capabilities as a brand design practitioner.

This course gives you the opportunity to graduate as an independent brand thinker, designer and researcher, prone to challenging the status quo and ready to help brands make a positive impact on the sustainability of life and the planet.

Study & career progression

Careers the course could lead to include:

• communication design
• brand interaction and experience
• service design
• product innovation
• art direction
• design direction
• data visualisation
• design research
• advertising
• creative management.

You may also choose to study for a PhD specialising in an area of communications or design. Previous and current doctoral research areas include:

• design
• creative management
• film
• advertising
• photography.