What will I learn?

Gain the knowledge to develop and implement digital marketing strategies in a socially responsible manner.

Digital marketing is a fast moving landscape, so it is important that you are able to respond quickly to trends and data to ensure your organisation stays ahead.

This MSc Digital Marketing will give you the knowledge to develop and implement digital marketing strategies in a socially responsible manner.

You will learn how to analyse complex data for informed decision-making, and develop practical skills in web design, content creation, campaign development and data analysis using a range of techniques and digital products.

How you'll learn

If you are ambitious and want to be a leader in marketing and digital technology this MSc Digital Marketing is for you.

The programme benefits from the Roehampton Business School鈥檚 wider marketing research expertise and practitioner links within the marketing profession in London and abroad.

In addition to the academic course you will have the opportunity to join our Global Leadership Programme.

Career options

Graduates from this programme are equipped with the knowledge and skills to work in a variety of digital marketing roles that champion new technology, best online business models and emerging shapes of digital marketing communication and campaigns.

These likewise apply to large corporations, innovative SMEs and marketing agencies leading on new technology & marketing techniques.

Which department am I in?

Business School

Study options

Full Time (1 year)

Tuition fees

拢17,325.00 (18,87,666) per year

September 2024 entry 拢17,325, Placement year 拢1,995.

This is a fixed fee

*Price shown is for indicative purposes, please

Start date

January 2025

Venue

University of Roehampton

Erasmus House,

Roehampton Lane,

Wandsworth,

SW15 5PU, SOUTHERN ENGLAND, England

Entry requirements

For international students

General entry requirements: You should usually hold a second-class honours degree (certain programmes may require a 2:1) from a recognised British or overseas university. Advice on recognition can be obtained from the Admissions Office. Non-graduates with appropriate professional qualifications will be considered on an individual basis by Programme Conveners; contact details can be found on the individual programme page. Those with a third-class honours degree are encouraged to complete an application as we will consider an applicant's wider circumstances in making a decision on an application. IELTS Academic 6.5 overall with a minimum 5.5 in each component, TOEFL IBT 89 overall with a minimum of 17 in Listening and Writing, 18 in Reading and 20 in Speaking.

*There may be different IELTS requirements depending on your chosen course.