Graphic design is the business of making or choosing marks and arranging them on a surface to convey an idea. Graphic design students study ways to organize and communicate messages that establish the nature of a product or an idea. They learn to use type and imagery to set the appropriate stage for presenting, announcing, or publicizing information in the most effective way to reach a specific audience.
Students in the Graphic Design program concentrate on the study and practice of contemporary graphic design theory, technique, and application. The program includes the study of established and emerging media.
Our outstanding digital studios are equipped with industry-standard programs and technologies to support a wide range of projects in a hands-on studio environment. In addition to studios, our “makerspaces†assist students in preparing portfolios and framing, digital photography, audio/video production, and sensor technology for interaction projects.
Clubs including Arts Alive and Break Thru Design let you connect and collaborate with peers to develop additional portfolio pieces, while internships and co-op opportunities add to your professional qualifications.
After graduation, students find employment in a number of graphic design/communication fields within large and small companies and institutions throughout the country.
Outcomes
Generate useful, usable, effective, and desirable solutions to various visual communication problems that demonstrate fluency in the elements and principles of design, visual organization, typography, the medium/technology, and, when appropriate, principles of motion and interaction.
Develop an integrated design practice/process that places value on research, critique/feedback, and iteration during planning and production phases, including the ability to frame design problems in relationship to people and context, use research to make informed and strategic design decisions, implement a combination of divergent and convergent thinking during ideation phases, and develop and test prototypes, etc.
Career Opportunities
Brand Identity Designer
• Marketing & Advertising Designer
• Print & Publication Designer
• Lettering & Type Designer
• Graphic illustrator
• Data Visualization & Infographic Designer
• Marketing specialist
• Social Media Specialist
• Photo editor
• Apparel graphic designer
• Packaging designer
*Price shown is for indicative purposes, please
January 2025
School of Communication, Media and the Arts
7060 State Route 104,
OSWEGO,
New York,
13126, United States
Applicant possesses the equivalent of a U.S. high school diploma.
Applicant demonstrates a minimum grade point average (GPA) equivalent to 2.5 on a 4.0 grading scale.
An English proficiency score of 71 TOEFL or 6.0 IELTS is required for non-native speakers of English. A Duolingo English Score (DET) of 100 is also currently accepted. Additional scores may be considered on a case-by-case basis.
*There may be different IELTS requirements depending on your chosen course.
99 percent of SUNY Oswego graduates are employed or continuing education within six months, and 91 percent work in the field of their choice.