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Bachelor of Design - Advertising and Design

Australia

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What will I learn?

Learn to design through project-based activities using industry-standard equipment, technologies and media platforms.

If design is your passion, this flexible degree offers a number of exciting majors that will develop your practical skills in a global context, so you can take your career anywhere in the world.

Throughout the three-year program you will learn through project-based activities and have the opportunity to work together with students from other disciplines, mirroring a real industry environment.

You'll use industry-standard equipment and software, and graduate with a comprehensive portfolio that demonstrates your skills to future employers.

Professional recognition

Professional membership is available with the Design Institute of Australia.

What you'll learn

Apply discipline knowledge to critically review, analyse, consolidate and contribute to evidence-based practice in their chosen design discipline

Demonstrate cognitive and technical skills in both a broad understanding of design and with depth in at least one discipline

Use and discern between a range of design technologies and media platforms in the production of design-based solutions

Demonstrate effective visual, spoken, written and technical communication appropriate to their chosen design discipline and apply effective self-directed learning skills

Demonstrate personal awareness of a design specific practice and sustain an engagement with contemporary practices, technologies and the creative industries

Develop a predictive overview of future trends that will influence design and design practices

Recognize the importance of social, ethical and cultural diversity and consider local and international perspectives in design activities, studio practice and production

Demonstrate how intercultural awareness and understanding impacts on personal and professional skills and on the ability to lead

Work independently and collaboratively on design projects and respond to project demands

Drive the development of creative advertising and capture consumers’ imagination and attention with your designs.

Effective advertising is persuasive, targeted, clever and original. When you study this course, you’ll not only learn how to bring creative ideas to life, you’ll also learn about the business processes behind the scenes, such as planning, consumer research and managing campaigns.

You’ll hone your skills in idea generation, art direction, design, creative strategy and critical thinking, and learn to use advertising and design effectively to drive business growth and development. You’ll also have the choice to expand your knowledge and skills in either brand management or copywriting.

The course is taught through authentic learning experiences that reflect real-world industry standards and practice, helping you begin your exciting career and easily transition to the workforce after you graduate.

We also encourage students to enter student competitions run by industry bodies such Design and Art Direction (D&AD), the Advertising Council of Australia and Perth Advertising and Design Club.

What jobs can the Advertising and Design lead to?
Careers

  • Creative director
  • Art director
  • Copywriter
  • Advertising and marketing coordinator
  • Advertising campaign manager
  • Account manager
  • Account director.

Which department am I in?

Faculty of Humanities

CRICOS

098137F

Study options

Full Time (3 Years)

Tuition fees
A$30,468.00 (US$ 20,079) per year
On Campus Accommodation (Premium Single Room) - starting AUD 419 per week

*Price shown is for indicative purposes, please

Start date

February 2025

Venue

Bentley Campus

Kent Street,

BENTLEY,

Western Australia,

6102, PERTH, Australia

Entry requirements

For international students

You’re considered a high school leaver if you: Completed year 12 in Australia or overseas in the past two years, or Completed TAFE or VET studies in the past two years. IELTS (International English Language Testing System) - Listening, Reading, Writing, and Speaking - 6.0; Overall band score 6.0

*There may be different IELTS requirements depending on your chosen course.

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About Curtin University

Curtin is ranked in the top one per cent of universities worldwide in the Academic Ranking of World Universities 2019.

  • Top 1% of universities worldwide (ARWU 2019)
  • Partnerships with 130+ education institutions worldwide
  • A truly global university, with international campuses
  • Offers a range of internationally recognised courses